The Supervisory Board of Daimler AG has appointed Britta Seeger (46) as Member of the Board of Management for Mercedes-Benz Cars Marketing & Sales, effective January 1, 2017. Britta Seeger will take over responsibility for Mercedes-Benz Cars Marketing & Sales from Ola Källenius (47), who will then take over Board of Management responsibility for Group Research & Mercedes-Benz Cars Development. Britta Seeger has been appointed to the Board of Management until December 31, 2019.
“The Mercedes-Benz brand is the heart of Daimler AG. The marketing and sales of Mercedes-Benz Cars is the most important connection with our customers, and therefore has a key function at the Group,” stated Manfred Bischoff, Chairman of the Supervisory Board of Daimler AG. “With Britta Seeger, we are appointing an experienced executive who has successfully held leading positions in sales worldwide since 2013. The appointment of Britta Seeger also rejuvenates the Board of Management and shows that we have outstanding women for Board of Management positions. With her qualifications in business administration and her international experience, Britta Seeger will further strengthen the position of Mercedes-Benz Cars with the premium brands Mercedes-Benz and smart worldwide.”
At present, Britta Seeger is President & CEO of Mercedes-Benz Türk A.S. She has held this important position for one year now. Before that, she was President & CEO of the subsidiary Mercedes-Benz Korea Ltd. for two years. Following her studies of business administration, Britta Seeger joined the Daimler Group in 1992 and has held numerous internationally oriented positions in sales management since then.
The Supervisory Board has also extended the contract of Wilfried Porth (57) as Member of the Board of Management for Human Resources and Director of Labor Relations, IT & Mercedes-Benz Vans for five years until April 30, 2022. Porth was first appointed to the Board of Management in 2009 and his current appointment would have ended in April 2017.
“In recent years, Wilfried Porth has decisively influenced the human-resources work at Daimler worldwide; he has prepared the area of human resources for the future and has made the jobs in the plants, especially the German ones, competitive for the future with the transformation plans. With the systematic internationalization of the Mercedes-Benz Vans division, Wilfried Porth has also utilized new growth potential,” said Manfred Bischoff. “In the digital age, it is now essential to set the course for an agile and connected organization. With the reappointment of Wilfried Porth, we are securing continuity in our personnel policy and pushing forward with digitization, so that all employees can make full use of their creativity to keep Daimler ahead of the field in the long term.”